rofl ps3 ad appears in exclusive xbox360 game

[tlo450]

http://www.360-gamer.com/news.asp?id=270

Screengrabs from UEFA preview code reveal PS3 adverts on 360!

Earlier this month EA announced plans to release a football game based on the UEFA Champions League event, also releasing some screenshot-style renders to accompany the announcement, one of which partially revealed a PlayStation 3 ad in the background…

Well, it would seem this early announcement screenshot was no one-off. Soon after we receive preview code from EA and as we quickly begin playing and taking screenshots it becomes very much apparent that the PlayStation 3 ads are still there, taking up space within a game that is not only running on an Xbox 360 but isn’t actually due out on PS3 at all. See the evidence here and here.

So what’s this all about then? Seems a bit sneaky of Sony and how and why on earth did Microsoft let this happen? Well, it would seem there is something of a quirk in play, which dictates the presence of the PS3 ad regardless of what machine is running the game.

You see, having taken a look at the official UEFA site, it would seem Sony (and indeed the PlayStation brand) is just one of the sponsorship partners of the UEFA Champions League competition, which would guarantee it placement on anything to do with the event and that includes Xbox 360 games.

And there’s not really anything Microsoft can do about it. In order for the Xbox 360 to receive a version of the title, Microsoft has to simply accept the facts and rules of the sponsorship and, er, ‘play ball’, otherwise it misses out.

Which is quite a nice bonus for Sony, who by sponsoring the UEFA event not only enjoys the plentiful TV exposure, but gets to add in clauses that stipulate versions of the game appearing on competing consoles are forced to carry PS3 advertising.

Touché Sony, touché.

screens:
http://www.360-gamer.com/screenshot.asp?id=184&num=6
http://www.360-gamer.com/screenshot.asp?id=184&num=32
http://www.360-gamer.com/screenshot.asp?id=184&num=1

of course if you read the 3rd to last paragraph in that article, it tells you why, but it still seems wierd they would let that happen.

[yungflo]

Originally Posted by tlo450

http://www.360-gamer.com/news.asp?id=270



screens:
http://www.360-gamer.com/screenshot.asp?id=184&num=6
http://www.360-gamer.com/screenshot.asp?id=184&num=32
http://www.360-gamer.com/screenshot.asp?id=184&num=1

of course if you read the 3rd to last paragraph in that article, it tells you why, but it still seems wierd they would let that happen.

Karma's a *****:lol:

maybe that's MS way of justisfying the ad? but eh lets not get fanboyish here. Two great consoles. I just happen to be fond of the ps3 fuck ps4:lol:

[Flex187ad]

Lol, thats funny as hell. Some not so embarrasing publicity for the PS3! Cool sig btw Yungflo, Im dying to get that game despite its not so great reviews, played and finsihed every Tony Hawks game except American Wasteland, the stupidity in the series was getting pretty lame with Bam and MTV n all that... Project 8 looks to return to its root a bit more. The demo for it was awsome, looked GREAT aswell.

[Imadogg]

Hahaha this is war indeed! M$ and Sony each trying to take over each other's territory, love it :lol:

[Rabie1]

So what it happend in the old UEFA game on the dreamcast too.. =/ sony have been a UEFA cup sponsor for a long time and the PSP and PS sigs have been on every UEFA game i have seen.

[yungflo]

Originally Posted by Rabie1

So what it happend in the old UEFA game on the dreamcast too.. =/ sony have been a UEFA cup sponsor for a long time and the PSP and PS sigs have been on every UEFA game i have seen.

I don't think you should use dreamcast as a good example:lol:

[ColeB]

Sick post was lookin for sumthing like dis frum tyme

Goood Job!!!!!!!!!!!!!!!!